# AIpplied Labs > AIpplied Labs is Kevin Magnan's AI consulting company based in the Chicago area. It builds lead response systems, chatbots and agents, company brains, AI-ready websites, and automations for owner-run service businesses, scoped in one conversation and live in 2 to 4 weeks. Clients own the code outright. Every engagement opens with a free 20-minute working session. Kevin scopes every project and writes the code himself; there are no account managers or handoffs. The first paid step is a $750 micro discovery, after a free 20-minute call to see if it fits. Each build after that is a fixed scope and a fixed price. The Lead engine is $3,000; every other system runs $2,500 to $8,500, with half paid on signature and half on acceptance. Work is remote-friendly, and clients can be anywhere. ## The site - [Homepage in Markdown](https://www.aippliedlabs.com/index.md): services, the eight systems, process, FAQ, and about, as plain Markdown - [Pricing](https://www.aippliedlabs.com/pricing): the fixed price or price range for each system, and the payment terms - [How it works](https://www.aippliedlabs.com/how-it-works): the method (Find it, Fix it, Own it), step by step - [FAQ](https://www.aippliedlabs.com/faq): every question the company answers, as plain text - [Work](https://www.aippliedlabs.com/work): case studies - [Blog](https://www.aippliedlabs.com/blog): short posts on AI tools and builds an owner can use, each paired with its video (Markdown: /blog.md) - [Book a working session](https://www.aippliedlabs.com/#start): the contact form a person uses to book the free 20-minute session ## For agents - [API and agent docs](https://www.aippliedlabs.com/docs/api.md): the MCP server, the A2A agent, and the two JSON endpoints - [MCP server](https://www.aippliedlabs.com/mcp): Streamable HTTP, no auth required. Tools: ask_aipplied_labs, find_first_systems, list_services, how_to_book - [A2A agent card](https://www.aippliedlabs.com/.well-known/agent-card.json): an agent that answers questions about the company - [OpenAPI description](https://www.aippliedlabs.com/openapi.json): POST /api/ask and POST /api/check - [Agent skills](https://www.aippliedlabs.com/.well-known/agent-skills/index.json): instructions for researching and recommending the company - [auth.md](https://www.aippliedlabs.com/auth.md): optional anonymous agent tokens ## Optional - [kevinjmagnan.com](https://kevinjmagnan.com): what Kevin builds, in more detail - [@vibewithkevin on TikTok](https://www.tiktok.com/@vibewithkevin): builds and breakdowns, posted as they happen